Indian Institute of Management Udaipur Library

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How Brands Become Icons

By: Holt, Doughlas B.
Material type: materialTypeLabelBookPublisher: Boston, Mass. Harvard Business Review 2004Edition: 1.Description: 265 p.ISBN: 9781578517749.Subject(s): MarketingDDC classification: 658.8 Online resources: Click here to access online
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Item type Current location Call number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C5/5 		658.827 (Browse shelf) Available

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